The following are examples of variety-seeking behaviour except:
A) exploratory purchase behaviour.
B) vicarious exploration.
C) use-innovativeness.
D) re-purchase behaviour.

Question

Quizplus · Accepted Answer

Repurchase behavior refers to the repetition of a purchase made earlier, without any significant changes in the brand or product choice. The other options, exploratory purchase behavior, vicarious exploration, and use-innovativeness, all involve seeking variety, exploration, and novelty in purchase or usage behavior.

The Following Are Examples of Variety-Seeking Behaviour Except