One criticism of Maslow's Needs Hierarchy theory is that it is not useful for positioning products with consumers.

Name: One criticism of Maslow's Needs Hierarchy theory is that it is not useful for positioning products with consumers.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Maslow's Needs Hierarchy theory can be useful for positioning products with consumers. By understanding which level of needs the product satisfies, marketers can target their messaging and positioning to appeal to those specific needs.

One Criticism of Maslow's Needs Hierarchy Theory Is That It