using a __________ strategy,there is no change in either the basic product line or the markets served.Increased sales are generated by either selling more products through better promotion or distribution or selling the same number of products at a higher price.
A) product development
B) market development
C) diversification
D) market saturation
E) market penetration

Question

Quizplus · Accepted Answer

The strategy described in the question is market penetration, which focuses on increasing sales of existing products in existing markets through better promotion or higher prices. Product development involves creating new products, while market development involves entering new markets. Diversification involves entering new markets with new products, and market saturation is not a recognized strategy.

Using a __________ Strategy,there Is No Change in Either the Basic