There are five stages in the consumer purchase decision process.The second stage is __________.
A) information search
B) purchase decision
C) alternative evaluation
D) postpurchase behavior
E) problem recognition

Question

Quizplus · Accepted Answer

The second stage in the consumer purchase decision process is information search. This is when the consumer begins to search for information about the product or service they are interested in purchasing. They may seek information from friends and family, online reviews, or by visiting stores to gather more information.

There Are Five Stages in the Consumer Purchase Decision Process