Intangible concepts and thoughts about products, actions, or causes are called __________.
A) ethics
B) macromarketing
C) goods
D) services
E) ideas
Correct Answer:
Verified
Q171: Target and Toyota are both examples of
Q172: Which of the following organizations engage in
Q173: Which of the following is an example
Q174: Which answer reflects (in order) a good,
Q175: Organizational buyers are most accurately described as
A)purchasers
Q177: Which of the following statements best describes
Q178: Which of the following best describes a
Q179: What is the marketing term for people,
Q180: Ultimate consumers refer to
A)the people who use
Q181: The benefits or customer value received by
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