Two colleagues discuss where to go for lunch.One says to the other, "It's noon, so most of the restaurants will be crowded.But the boss is out of town, so we could take an extra hour and relax a bit." Which situational influence does their conversation illustrate?
A)purchase task
B)social surroundings
C)physical surroundings
D)temporal effects

Question

Quizplus · Accepted Answer

Temporal effects, such as time of day or the amount of time available, will influence where consumers have breakfast and lunch and what is ordered, as in this scenario.

Two Colleagues Discuss Where to Go for Lunch