A geographic descriptor of a target market looks at ranges for age, gender, family life cycle, income, occupation, education, ethnic background, and home ownership for the main target market.

Question

Quizplus · Accepted Answer

A geographic descriptor of a target market focuses on the physical location of the target audience, such as country, region, city, or neighborhood, rather than demographic characteristics like age, gender, income, etc.

A Geographic Descriptor of a Target Market Looks at Ranges