Which of the following is an example of a first-mover advantage?
A)ability to create switching costs that tie customers into one's products or services
B)avoidance of pioneering costs that a later entrant into the foreign market has to bear
C)increased probability of surviving in a foreign market
D)opportunity to observe and learn from the mistakes of other entrants
E)ability to let later entrants ride ahead on the experience curve

Question

Quizplus · Accepted Answer

First-mover advantage refers to the benefits a company gains by being the first to enter a market, such as creating switching costs that make it difficult for customers to switch to competitors.

Which of the Following Is an Example of a First-Mover