Which of the following shows how social media can utilize consumers as brand advocates?
A) A company encourages customers to post pictures promoting the brand and the lifestyle it represents.
B) A company searches through social media sites looking for negative product reviews so it can address the issues.
C) A company tracks visits to its website to better target its audience.
D) A company airs its Super Bowl television ad after the game on YouTube.
E) A company encourages customers to enter a contest on its website for a chance to win a free product.
Correct Answer:
Verified
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