An ad for Asian Sensations' newest product line of snack foods encourages readers to "Thai something new." In this example,word play is used to
A) persuade consumers to try an Asian Sensations snack.
B) inform customers that Asian Sensations sells nutritious snacks.
C) persuade customers to check the website of Asian Sensations.
D) persuade retailers to carry more Asian Sensations snack foods.
E) remind customers that Asian Sensations has been reformulated.

Question

Quizplus · Accepted Answer

The play on words "Thai something new" is a clever way to encourage readers to try Asian Sensations' new product line of snack foods. The use of the word play is meant to persuade consumers to try a new product that they may not have tried before.

An Ad for Asian Sensations' Newest Product Line of Snack