If negatively originated motives provide the basis for product purchase,then _____ ads will more than likely resonate with the audience.
A) informational
B) transactional
C) psychological
D) transformational
E) charismatic

Question

Quizplus · Accepted Answer

Informational ads are designed to address negative originated motives by providing information that resolves a problem or alleviates a concern, thus resonating with the audience.

If Negatively Originated Motives Provide the Basis for Product Purchase,then