Which of the following is an advantage of key account management?
A)More in-depth penetration of the decision making unit
B)Better follow-up on sales and service
C)Improved communication and coordination
D)All of the above are advantages

Question

Quizplus · Accepted Answer

Key account management offers all of the above benefits. It helps companies to gain a better understanding of the decision-making process and build stronger relationships with their key customers, leading to better follow-up on sales and service. Improved communication and coordination are also benefits of key account management, as it helps to align the objectives of the company with the needs of the customer.

Which of the Following Is an Advantage of Key Account