Why is customer record-keeping an important activity for all repeat-call salespeople?
A)Because customer information is key to improving service and generating loyalty
B)Because it facilitates the processing of orders and credit
C)Because it improves the marketing information system thereby building market intelligence on our customers
D)None of the above

Question

Quizplus · Accepted Answer

Customer record-keeping allows repeat-call salespeople to gather important information about their customers, such as purchase history, preferences, and needs. With this information, salespeople can tailor their approach and provide better service, which can lead to increased loyalty and repeat business.

Why Is Customer Record-Keeping an Important Activity for All Repeat-Call