For $19.99 a month you can purchase only a paper subscription to the Globe and Mail newspaper.For $9.99 you can purchase only an online subscription.However,for $22.99 you get both.This is an example of:
A)Packaged pricing
B)Multi-product pricing
C)Bundle pricing
D)Tie-in pricing

Question

Quizplus · Accepted Answer

This is an example of bundle pricing, where the customer can purchase both paper and online subscription at a discounted price compared to purchasing them separately. This strategy encourages customers to purchase both options and adds value to the subscription.

For $1999 a Month You Can Purchase Only a Paper Subscription