The availability of substitutes affects which of the RBV guidelines?
A) Resources are more valuable when they are scarce
B) Resources are more valuable when they are durable
C) Resource are more valuable when they are scarce
D) Resources are more valuable when they are critical to being able to meet a customer's need better than other alternatives

Question

Quizplus · Accepted Answer

Resources are more valuable when they are scarce because they are more difficult to obtain and therefore more valuable to the firm.

The Availability of Substitutes Affects Which of the RBV Guidelines