Which of the following is the most common means of combining the ratings of individual team members in a full screening project?
A)Calculating averages / means
B)Factor analysis
C)Conjoint analysis
D)Perceptual maps

Question

Quizplus · Accepted Answer

Calculating averages/means is the most common means of combining the ratings of individual team members in a full screening project. This method is simple and straightforward, and can provide an overall picture of how the team members rate different options or concepts. Factor analysis, conjoint analysis, and perceptual maps are methods used for analyzing data in different ways, but are not typically used for combining individual ratings.

Which of the Following Is the Most Common Means of Combining