A Coordinated Collection of Data,systems,tools,and Techniques with Supporting Software and Hardware
A coordinated collection of data,systems,tools,and techniques with supporting software and hardware by which an organization gathers and interprets relevant information from business and environment and turns it into a basis for marketing action is a(n)
A) Marketing Information System.
B) Action Development Program.
C) Marketing Planning System.
D) Decision Support System.
E) Strategic Planning System.
Correct Answer:
Verified
Q3: The set of procedures and methods for
Q4: To design a marketing information system,analysts need
Q5: Which of the following has(have)been (a)problem(s)in implementing
Q6: What system relies most on the production
Q7: Which of the following is TRUE?
A)The most
Q9: The thing that most clearly differentiates DSS
Q10: Adoption of marketing information systems (MIS)is NOT
Q11: Historically,one problem with a research project emphasis
Q12: The first step in designing a Marketing
Q13: Which of the following is TRUE?
A)The thrust
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