A party plan system:
A)is a form of direct-response advertising.
B)is based on the idea that social relationships influence buying habits.
C)may be illegal if it develops into a pyramid scheme.
D)uses a master distributor as lead salesperson.
E)is a recruiting tool for multilevel networks.

Question

Quizplus · Accepted Answer

Because a party plan system relies on sales people to have customers act as hostesses and invite friends or co-workers to a "party",it is based on the idea that social relationships influence buying habits.

A Party Plan System