Identify the type of pricing that involves setting one price for a set of products.
A) Price lining
B) Odd-even pricing
C) Product bundle pricing
D) Bait pricing
E) Price leading

Question

Quizplus · Accepted Answer

Product-bundle pricing is setting one price for a set of products. The overall price is usually set so that it's cheaper for the customer to buy the products at the same time than separately.

Identify the Type of Pricing That Involves Setting One Price