
Prepurchase search activities are focused on locating information that will enable the consumer to reach a decision for a specific problem.
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Q26: Satisficing is the practice of using decision-making
Q27: The size of the awareness set decreases
Q28: Consumer search behavior refers to the behaviors
Q29: The total collection of all possible solutions
Q30: Internal search includes the retrieval of knowledge
Q32: A consumer is considered loyal if she
Q33: Need recognition occurs when a consumer's actual
Q34: In opportunity recognition,a consumer's actual state doesn't
Q35: Information overload refers to the situation in
Q36: With habitual decision making,consumers seek extensive information
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