According to Rosen 1997,most customers are lost to a product or service provider because
A) they were frustrated by inaction regarding complaints or issues they had raised with the organisation
B) the staff or organisation did not show any care or concern towards the customer
C) a competitor was able to provide an equivalent product or service for a better price
D) the product or service delivered did not meet expectations or promises that were made by the supplier
Correct Answer:
Verified
Q22: The PAIR strategy for customer complaint involves
A)pleasing,attending,investigating
Q23: Periodic revenue,when considering the lifetime customer value,relates
Q25: According to Kotelnikov 2008,the definition of 'quality'
Q26: From a retail standpoint,the key to winning
Q28: According to Kilborn 2003,up to 80% of
Q29: Market damage refers to
A)loss of revenue
B)loss of
Q31: According to Rosen 1997,the most important aspect
Q32: One dissatisfied customer can influence up to
A)15
Q43: The best way to find out what
Q48: The intention when resolving customer complaints is
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