Jorge is developing a customer value proposition for a prospect. He will include:
A)a quantified projection of reasonable market share costs.
B)features/benefits tailored to the prospect and proof the benefits exist.
C)visual presenters of sales asset management solutions.
D)a prototype synthesis based on generally accepted accounting procedures.
E)all of the above

Question

Quizplus · Accepted Answer

A customer value proposition should focus on the benefits that the prospect will receive from the product or service. Including features/benefits tailored to the prospect and proof that the benefits exist is the best option for this. The other options are not relevant to a customer value proposition.

Jorge Is Developing a Customer Value Proposition for a Prospect