In a CRM environment, which of the following is defined as the informal process of collecting customer information through customer contacts and feedback on product performance?
A)attitude adjustment
B)organizational perception
C)stimulus/response research
D)learning

Question

Quizplus · Accepted Answer

The informal process of collecting customer information through customer contacts and feedback on product performance is called learning in a CRM environment. This process helps the organization to understand customer needs, preferences, and behavior patterns, which can be used to improve customer satisfaction and loyalty. It involves continuous learning and improvement based on customer feedback and market trends. Options A, B, and C are not relevant to the given context.

In a CRM Environment, Which of the Following Is Defined