In the context of purchasing profiles, what do we call business customers who consider numerous suppliers, solicit bids, and study all proposals carefully before selecting one?
A)laggards
B)innovators
C)optimizers
D)satisficers

Question

Quizplus · Accepted Answer

The term "optimizers" refers to business customers who engage in a rigorous and thorough selection process, considering multiple suppliers and studying all proposals carefully before making a decision. Laggards are customers who are slow to adopt new products or technologies, innovators are customers who are quick to adopt new products or technologies, and satisficers are customers who are content with meeting basic requirements and do not engage in extensive research or evaluation. Therefore, choice C is the best answer.

In the Context of Purchasing Profiles, What Do We Call