A multinational company that makes a labour-intensive product realizes that factors such as median age, gender, and literacy rates will determine the success of its global expansion. What is the term that identifies the makeup of countries?
A)demographics
B)lifestyle
C)ethnicity
D)culture

Question

Quizplus · Accepted Answer

Demographics refer to the study of population characteristics, including age, gender, education level, income, and more, which are essential factors for a multinational company to consider when expanding globally. Demographics help companies understand the makeup of different countries and their potential markets. The other options, lifestyle, ethnicity, and culture, may also be important but are not as directly related to determining the demographics of a country.

A Multinational Company That Makes a Labour-Intensive Product Realizes That