William S.Paley,the first president of the CBS network,saw radio as which of the following?
A)an exciting new medium that should not be polluted by commercial advertising
B)a novelty that people would soon tire of
C)an excellent tool for advertising products and services
D)a powerful communication tool that should be controlled by the U.S.Navy

Question

Quizplus · Accepted Answer

William S. Paley saw radio as an excellent tool for advertising products and services. He revolutionized the radio industry by introducing the concept of selling advertising time to sponsors, allowing CBS to make significant profits and domination of the radio broadcasting industry.

William SPaley,the First President of the CBS Network,saw Radio as Which