Process innovation ______.
A)is the development and introduction of a brand-new product or service through changes in product design
B)is the development and introduction of a brand-new product or service through changes in materials and components used in the product
C)refers to the way materials are ordered and delivered to a company
D)refers to the changes in the way in which product is produced or a service is delivered within the firm or across a supply chain.

Question

Quizplus · Accepted Answer

Process innovation refers to changes made in the way a product is produced or a service is delivered within the company or in its supply chain. It is a type of innovation focused on improving the efficiency and effectiveness of the production process, rather than the development of new products or services.

Process Innovation ______