All of the following are recommendations for good use of netnography EXCEPT:
A) Utilize "member checks" following content analysis of the discourse.
B) Don't attempt to learn the language of the group culture in order to stay naive.
C) Select online communities that have a relatively large number of active posters.
D) Fully disclose the researcher's presence in the community.
E) Ensure that members feel their attitudes have been accurately interpreted.

Question

Quizplus · Accepted Answer

This recommendation is not accurate. It is important for the researcher to learn the language and jargon of the community in order to fully understand and interpret the discourse. Therefore, option B is not a recommendation for good use of netnography.

All of the Following Are Recommendations for Good Use of Netnography