A researcher cannot decide on the wording of some questionnaire items.The best way to determine the influence of the wording is to
A) construct two parallel forms of the questionnaire and administer in a pilot study.
B) use the questionnaire on nonequivalent samples of the population.
C) flip a coin.
D) ask a peer to provide feedback

Question

Quizplus · Accepted Answer

Constructing two parallel forms of the questionnaire and administering them in a pilot study is the best way to determine the influence of wording because it allows for a direct comparison between the two sets of responses. The researcher can analyze differences in the responses to the questionnaire items, and determine whether any differences are due to the differences in wording or some other factor. This method provides a direct means of testing the impact of differing wording in the questionnaire. Using the questionnaire on nonequivalent samples of the population may not provide accurate information on the influence of wording, as other factors may come into play. Flipping a coin or asking a peer for feedback are not reliable ways to determine the influence of wording on the questionnaire.

A Researcher Cannot Decide on the Wording of Some Questionnaire