What name is given to the process by which a company analyzes another company's product to identify desirable improvements in its own product?
A) Quality reliability analysis
B) Benchmarking
C) Performance quality analysis
D) Competitive product analysis
E) Quality outsourcing

Question

Quizplus · Accepted Answer

Competitive product analysis involves examining a competitor's product to identify features or improvements that can be incorporated into one's own product.

What Name Is Given to the Process by Which a Company