Which of the following statements is true about ageism in advertising?
A)Mature people are more likely to be shown in television than print ads.
B)Advertisers typically avoid using adults above the age of 60 and children below the age of eight.
C)Because the mean age of the population is increasing, one can expect to see more youth-oriented advertising.
D)Age differences generally create disturbances in terms of encoding and channel messaging.
E)The difference between the senders' and receivers' age can create problems in establishing a common ground.

Question

Quizplus · Accepted Answer

The statement "The difference between the senders' and receivers' age can create problems in establishing a common ground" is true about ageism in advertising. Age differences between the sender and receiver can create misunderstandings in message interpretation and hinder the establishment of a common ground.

Which of the Following Statements Is True About Ageism in Advertising