This type of validity is easiest to achieve and the most basic kind of validity.It is a judgment by knowledgeable people that the indicator really measures the concept it purports to measure.It is known as
A) face validity.
B) content validity.
C) criterion validity.
D) standard deviation.
Correct Answer:
Verified
Q3: An example of a continuous variable would
Q4: This type of measurement indicates a difference
Q5: Mr.Marsh asks his colleagues if they believe
Q6: All measurement builds on these two processes:
A)conceptualization,measurement.
B)data,measurement.
C)operationalization,conceptualization.
D)zone
Q7: Mr.Marsh uses a special measure combining information
Q9: If a unit fits into one category
Q10: If Dr.Mottle gives items in an index
Q11: If Dr.Mottle's measurements of her data are
Q12: A continuous variable has an infinite number
Q13: Marketing researchers often use this scale to
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