An approach to product change that emphasises sharing development of innovations among several departments is known as the:
A) vertical linkage model
B) change agent model
C) horizontal linkage model
D) All of these choices.
E) None of these choices.

Question

Quizplus · Accepted Answer

The horizontal linkage model emphasises sharing development of innovations among several departments, whereas the vertical linkage model focuses on a hierarchical approach to product change and the change agent model focuses on individuals who drive change within an organisation. Therefore, the best choice is C, the horizontal linkage model.

An Approach to Product Change That Emphasises Sharing Development of Innovations