Santosh, a manager at a computer service center, has drafted a sales letter to area businesses in which he has emphasized his central selling point- immediate, personal service-in each paragraph. To make the message effective, he should edit his message to include the idea of his central selling point in only one paragraph.

Question

Quizplus · Accepted Answer

Repeating the central selling point in each paragraph can reinforce the message and make it more memorable to the reader, enhancing the effectiveness of the sales letter.

Santosh, a Manager at a Computer Service Center, Has Drafted