Which of the following terms is not a stage in the 'innovation funnel'?
A) Product design.
B) Prototyping and Testing.
C) Market introduction.
D) Sales growth.

Question

Which of the following terms is not a stage in the 'innovation funnel'? 
A) Product design. 
B) Prototyping and Testing. 
C) Market introduction. 
D) Sales growth.

Quizplus · Accepted Answer

The stages of the innovation funnel typically include ideation, research and analysis, product design, prototyping and testing, market introduction, and growth strategies. Sales growth is not a distinct stage, but rather an outcome of successful implementation of growth strategies. Therefore, the correct answer is D, Sales growth.

Which of the Following Terms Is Not a Stage in the 'Innovation