Because many email programs display the first part of a message before it is opened,it is often helpful to "tweetify" the opening lines to get your reader's attention.

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Many email programs display the first few words or lines of incoming messages,even before the recipient opens them.As noted by social media public relations expert Steve Rubel,you can "tweetify" the opening lines of your email messages to make them stand out.In other words,choose the first few words carefully to grab your reader's attention.

Because Many Email Programs Display the First Part of a Message