Which of the following statements about syndication is true?
A)Syndicated programs are of limited value to advertisers since they reach a limited number of viewers.
B)There is basically one form of syndicated programming.
C)Syndication has become a major business that generates revenue comparable to the major networks.
D)National advertisers rarely use syndicated programs.
E)Syndicated programs are attractive to national advertisers since they contain a lower level of advertising clutter.

Question

Quizplus · Accepted Answer

Syndication has become a major business that generates revenue comparable to the major networks. Syndicated programs are sold to local stations or cable networks for broadcast, and distributors earn money through advertising revenue or licensing fees. Some syndicated shows have even become cultural phenomenons, like Oprah Winfrey's talk show, which was syndicated in over 140 countries and generated billions in revenue.

Which of the Following Statements About Syndication Is True