Product placements are part of brand integrations using:
A)illegal
B)used to get exposure for products in a number of low cost ways
C)plugs for products within movies,books,and TV shows
D)forms of direct marketing
E)most closely related to distribution strategies

Question

Quizplus · Accepted Answer

Product placements are plugs for products within movies, books, and TV shows. They are a way for brands to integrate their products into the storyline or setting in a natural and non-disruptive way.

Product Placements Are Part of Brand Integrations Using