Eli receives a mail offering a software program that helps in filing taxes online at a discounted price.This offer is an example of how the Internet and _____ can complement each other.
A)sales promotion
B)personal selling
C)direct marketing
D)public relations
E)Interconnects

Question

Quizplus · Accepted Answer

The offer of a software program through mail is an example of direct marketing, which involves directly communicating with customers to promote or sell products or services. The fact that the offer is made online further shows how the Internet can complement direct marketing efforts by enabling targeted messaging and lower costs of reaching out to customers.

Eli Receives a Mail Offering a Software Program That Helps