In the context of personal selling, which of the following factors is compelling companies to reduce new hires and even cut back on their existing sales forces?
A)dissuasive medium
B)poor reach
C)extensive clutter
D)limited information
E)lack of credibility

Question

Quizplus · Accepted Answer

Poor reach, specifically due to the increasing use of digital communication methods, has led to companies reducing new hires and cutting back on their existing sales forces. These digital communication methods have made it easier and more cost-effective to reach customers, reducing the need for a large sales force.

In the Context of Personal Selling, Which of the Following