Which of the following is the best example of applying a market development strategy?
A)G&T Leather Inc.introduces its existing offering in a different market.
B)Robert Technologies Inc.introduces a new product based on a modern technology.
C)Apparo Retail Inc.announces a discount sale to increase its revenue.
D)RSB Bank intensifies its advertising campaign to attract customers.
E)Morko Chemicals Inc.invents a new vaccine and sells it around the globe.

Question

Quizplus · Accepted Answer

Introducing an existing offering in a different market is a classic example of a market development strategy, which aims to expand sales by taking an existing product to a new market segment. The other options either deal with new product development (B and E), pricing (C), or promotion (D).

Which of the Following Is the Best Example of Applying