A product development strategy:
A) involves creating new products for customers not currently being served.
B) offers product-line extensions of existing products to present customers.
C) involves merely introducing a product to a new market.
D) deals with developing a production plan for a product.

Question

A product development strategy: 
A) involves creating new products for customers not currently being served.
B) offers product-line extensions of existing products to present customers.
C) involves merely introducing a product to a new market.
D) deals with developing a production plan for a product.

Quizplus · Accepted Answer

With a product development strategy, the new products developed would be directed primarily to present customers.

A Product Development Strategy