Operational CRM systems support the front-office business processes that directly interact with customers.
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Q3: In the past, customer data has been
Q4: Tweets can be used as customer touch
Q6: Over time, the customer relationship with vendors
Q7: CRM systems focus on marketing to masses
Q12: Sourcing from external suppliers occurs in the
Q15: Collaborative CRM systems provide interaction with customers
Q16: Properly designed CRM systems provide a single,
Q17: Sales force automation is a customer-facing application.
Q18: Modern organizations are concentrating on their core
Q20: Open-source CRM software doesn't have as many
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