Your supervisor recently expressed disappointment that no one in your department was participating in the company's new volunteer initiative, which encourages employees to "adopt" causes they care about and donate time and resources to help them. You decide to research some options-including a mentoring program at a local high school and a recreational centre at a nearby seniors' facility-so you can discuss them with your team and hopefully convince them to join the program with you. Identify your primary audience and your analysis of their concerns and needs.
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