In the context of the principles of total quality management, _____ is an organizational goal to concentrate on meeting customers' needs at all levels of the organization.
A) customer loyalty
B) customer focus
C) customer serviceability
D) customer profiling

Question

Quizplus · Accepted Answer

Customer focus is a key principle of total quality management that emphasizes the importance of meeting customers' needs and expectations at all levels of the organization. It involves creating a customer-centric culture, understanding customer requirements, and continuously striving to improve customer satisfaction. Customer loyalty, customer serviceability, and customer profiling are related concepts, but they do not fully capture the holistic approach of customer focus in total quality management.

In the Context of the Principles of Total Quality Management