Which of the following is NOT true in the context of today's market?
A)Population growth in most developed countries has accelerated,creating a number of opportunities for the maturing product-markets.
B)Social and economic forces have produced customers with more varied and sophisticated needs and tastes.
C)There is an increasingly important trend toward microsegmentation in which extremely small market segments are targeted.
D)Many marketing organizations have made it easier to implement sharply focused marketing programs by more sharply targeting their own services.

Question

Quizplus · Accepted Answer

Population growth in most developed countries has not accelerated in recent years, but instead has slowed down. This trend is expected to continue as birth rates decline and life expectancy increases. Therefore, it is not true that this population growth has created a number of opportunities for maturing product-markets.

Which of the Following Is NOT True in the Context