A major reason why attitudes derived from direct experience are so powerful is because:
A)they become a heuristic to assist in decision making
B)they are easily accessed and are active in our cognitive processes
C)they are accessible through the left part of the brain which is more intuitive
D)of the behavioral intention component of an attitude

Question

Quizplus · Accepted Answer

Attitudes derived from direct experience are easily accessible and active in our cognitive processes because they are formed through personal, firsthand experiences. This makes them more powerful than attitudes formed through indirect sources, as they are based on our own observations and interactions with the world around us. This also means that they can influence our behavior more strongly, as they are readily available in our minds when making decisions or forming opinions.

A Major Reason Why Attitudes Derived from Direct Experience Are