There is a need for writing copy for radio and podcast advertising.
Correct Answer:
Verified
Q7: In radio spots,the copy should have less
Q8: A creative brief helps specify message elements
Q9: Though traditionally the creative team has consisted
Q10: Formal balance creates a mood of seriousness
Q11: The idea of audience is different in
Q13: Dialogue copy on radio may end up
Q14: The creative team is guided by the
Q15: A slogan is a short identifying phrase
Q16: The body copy is the textual component
Q17: The copy approval process is important.
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