A(n)________ is one of two types of scaling techniques in which each stimulus object is scaled independently of the other objects in the stimulus set.
A) noncomparative scale
B) continuous rating scale
C) itemized rating scale
D) Likert scale
E) random scale

Question

Quizplus · Accepted Answer

The noncomparative scale is the only type of scaling technique that scales each stimulus object independently of the others in the stimulus set. The other options involve some form of comparison or rating of the stimuli in relation to one another.

A(n)________ Is One of Two Types of Scaling Techniques in Which