A group of friends sitting in a bar talk and joke about various beer commercials.One of them describes an ad and they all laugh, and then someone says, "That is one great ad.Who was that for, anyway?" The text clearly makes the point that if someone is asking which product is behind an ad, it
A)is not a great ad.
B)has successfully used product recall.
C)generates anxiety instead of humor.
D)is not really a funny ad.

Question

Quizplus · Accepted Answer

If someone cannot remember the product behind an ad, it indicates that the ad failed to effectively promote the brand, thus it is not a great ad.

A Group of Friends Sitting in a Bar Talk and Joke